Modern Lifestyle Magazine

Modern
Lifestyle
Magazine

Modern Lifestyle
Magazine

Modern Lifestyle
Magazine

Modern Lifestyle
Magazine

Askmen 
Art Direction, Web Design 
2013

Askmen 
Art Direction, Web Design 
2013

Askmen 
Art Direction, Web Design 
2013

Askmen helps guys put their best foot forward with expert lifestyle tips and tricks. The site offers detailed guides, articles and other editorial content in an environment that’s slick and accessible. I was involved in the ideation process for the new platform and helped develop the core idea for their website. I also created a tablet magazine issue and conducted a branding study for the new digital ecosystem.


Askmen helps guys put their best foot forward with expert lifestyle tips and tricks. The site offers detailed guides, articles and other editorial content in an environment that’s slick and accessible. I was involved in the ideation process for the new platform and helped develop the core idea for their website. I also created a tablet magazine issue and conducted a branding study for the new digital ecosystem.

Askmen helps guys put their best foot forward with expert lifestyle tips and tricks. The site offers detailed guides, articles and other editorial content in an environment that’s slick and accessible. I was involved in the ideation process for the new platform and helped develop the core idea for their website. I also created a tablet magazine issue and conducted a branding study for the new digital ecosystem.

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Monthly issues and
daily articles

Monthly issues and
daily articles

Monthly issues and
daily articles

Monthly issues and
daily articles

Monthly issues and daily articles

The new website features fresh content added daily, just like the old one did. The difference is that publishers now have the flexibility to organize content into monthly issues to create better exposure. Users also have the opportunity to bundle their favourites into a custom magazine. This helps generate user information and allows for granular targeting of actions and behaviours.

The new website features fresh content added daily, just like the old one did. The difference is that publishers now have the flexibility to organize content into monthly issues to create better exposure. Users also have the opportunity to bundle their favourites into a custom magazine. This helps generate user information and allows for granular targeting of actions and behaviours.

The new website features fresh content added daily, just like the old one did. The difference is that publishers now have the flexibility to organize content into monthly issues to create better exposure. Users also have the opportunity to bundle their favourites into a custom magazine. This helps generate user information and allows for granular targeting of actions and behaviours.

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Powerful content
that users want to read

From grooming tips to top tech reviews, the magazine section offers a curated selection of the site’s recycled articles. It’s a different approach to boosting the conversion rate.

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Connecting brands 
with 20 million readers

Connecting brands 
with 20 million readers

Connecting brands 
with 20 million readers

Connecting brands 
with 20 million readers

Connecting brands 
with 20 million readers

Askmen makes its money through advertising. The new platform allows companies to publish branded content and integrate advertisements directly within the content. It’s a more thoughtful alternative to conventional ad banners.

Askmen makes its money through advertising. The new platform allows companies to publish branded content and integrate advertisements directly within the content. It’s a more thoughtful alternative to conventional ad banners.

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Let’s do amazing things together

Let’s do amazing things together